By: Marcelo R. Rodriguez, President InQmatic
The COVID-19 pandemic showed us that market behavior is hard to predict. Institutions that rely on a broad spectrum of source markets are more likely to grow or maintain a healthy student flow. In this presentation, we will explore some of the emerging markets for US institutions to consider as part of their marketing and recruitment strategies. During this presentation, the speaker will talk about how you can prepare and adapt for this new scenario where people around the world are looking to study in the US virtually or remotely. Nowadays it will be very risky not to consider international student markets.