Marcelo Rodriguez

Marcelo R. Rodriguez is an entrepreneur, Hispanic businesses growth advisor and seasoned public speaker. He has been instrumental in helping finance, healthcare, education, and immigration organizations in connecting with the U.S. Hispanic Markets. His technical experience in finance dates back to 1995 with the development of the first public website for Lloyds Bank (Ecuador), the first web based banking platform for Banco Pichincha (biggest bank in Ecuador) and a web service platform for the Ecuadorian Finance Ministry.

Marcelo moved to the US in 2002 from Quito, Ecuador. His first job was as a Technical Consultant for Wall Street Transcript’s company ( / Marcelo’s first US venture was the formation of which was acquired by Grupo Parada and provided Digital Marketing Services for companies targeting the US Hispanic Market. His bi-cultural background and experience in business digital transformation allowed him to develop and carry out successful campaigns for leading firms from various industries, government agencies, and nonprofit organizations: Toyota, AMEX, Latin media enterprise Portada; U.S. Department of Health and Human Services, NY State; Dominican, Spaniard, Honduran and Ecuadorian governments; Acacia Network, EmblemHealth, Aetna Foundation, the Woodrow Wilson National Fellowship Foundation and the Hispanic Educational Technology Services Consortium (HETS).

In 2018, he co-founded inQmatic, which acts as a trusted advisor–helping Spanish-speaking business owners’ transition and grow into the US economy with access to education, financing, and networking. Among his achievements, Marcelo led the project that was awarded 1st prize by HHS Secretary, Kathleen Sibelius for IT innovations to reduce disparities in health among underserved and minority communities.

Also, Marcelo is active in the New York Hispanic community through his involvement with several distinguished professional associations and nonprofit organizations. He co-founded “Juventud Ecuatoriana,” a nonprofit that provides scholarships to students of Ecuadorian descent. He served on the board of the Association of Hispanic Healthcare Executives ( as the Chairman of the Technology Committee, and as Technology and Marketing Director of Latinos in Information Sciences and Technology Association ( which empowers Latino technological and scientific engagement.

Marcelo is a regular speaker for the New York University (NYU): Digital Strategy Class and for the Small Business Administration (SBA) Spanish Initiative Business seminars. He received his degree in Computer Systems Engineering, and E-commerce Master’s Degree from the Polytechnic University of Ecuador, and holds industry recognized certifications from Google.